About Us

We are western Iowa's home design headquarters with the area's largest selection of carpet, hardwood, ceramic tile, laminate, luxury vinyl tile, Hunter Douglas window coverings, area rugs and more. Whether you are shopping for a single window covering or redecorating your entire house, we have great people with the knowledge and expertise to help you put it all together. Family owned since 1954, we got our start in our hometown of Carroll, Iowa as "Bierl's Store of Floors." In the 1990's we joined Carpet One's nationwide co-op of independently owned flooring retailers. Today we have 4 locations in Ames, Carroll, Spirit Lake and Urbandale.